In this episode Travis Brandt explains how sales is a process that can’t be short-circuited. As stressed as entrepreneurs might be about getting that next paying customer, shortcuts to sales will only lead to disappointment. Small businesses don’t have to resort to Glengarry Glen Ross type sales strategies to be successful, but tenacity and a methodical approach will lead to results. We also discuss how poor products and pricing are just excuses for poor salesmanship.
You can find more of Travis’ sales tips on his blog:
http://www.travisbrandt.com/
NOTE: Check out the complete podcast directory of discussions with entrepreneurs. If you would like to be a guest on Entrepreneurs Northwest, to talk about your business venture, contact Michael Surkan.
